Only volunteers with the role of Content Administrators can redirect your website or your website pages.

When forwarders are used

Forwarders are used to take a visitor from the current page to a different page:

• Redirect an entire domain/hostname to another site (e.g., something.yourdomain.org/* to another.domain.org). For instance, you might want to create an easy-to-remember URL for your website, such as an acronym of your organization's name dot org and redirect visitors to your actual site.
• Redirect one page to a page on another site (e.g., /test.html to other.domain.org/testing.htm).  When you create a new webpage, you can add the name of the page it replaces to the Redirect box, and thus redirect visitors to the new page.
• Redirect one page to another page on the same site (e.g., /search.html to /animals/search.php). For instance, you might want to catch visitors' interest by naming a page Black dogs rock but redirect that page to your All dogs rock page.
• Redirect a custom web page to another web page (e.g., something.rescuegroups.org/info/display?PageID=51 to another.domain.org/testing.htm).  For instance, you might create a custom web page for an event, then redirect the user later to your events calendar.

Preventing broken links

Broken Links are created when web pages are moved or deleted.  For RescueGroups.org partners, they may create broken links when they change their domain name over to their RescueGroups.org website.

Forwarders can be created so that when a request is made for a page that does not exist they are redirected to a different page.

For example, if on your current website, your adoption page is http://www.animalfriends.org/adopt.html, but on your RescueGroups.org site the URL will be http://www.animalfriends.org/info/adoption.php, you can create a redirect so the old link will still be valid.

3. Track Advertising Campaign Efficiency

Forwarders can be used creatively by tracking advertisement campaigns.  For example, your organization may advertise a special URL of http://www.animalfriends.org/spayneuter.  You can then create a redirect from that URL to a web page you create.

Check back during the campaign to see how many redirects have occurred.  The number of redirects can be found on the Web Site Forwarders page.

You can reset the “counter” on the forwarder by selecting the forwarder and clicking Reset Selected.

How to Add A Webpage Forwarder