What is the difference between "opened" and "clicked" in the email marketing campaigns?

 
1
0
-1

What's the difference between "opened" and "clicked" in the email marketing campaigns?

    CommentAdd your comment...

    1 answer

    1.  
      1
      0
      -1

      Nancy,

      Open tracking allows you to see if your contacts have opened (viewed) your sent email. Click tracking allows you to see who clicked on links in your emails.

      Warmly,

      Michelle

        CommentAdd your comment...